Lou Aronica is the author of the New York Times bestseller The Element (written with Ken Robinson), as well as the national bestsellers The Culture Code (with Clotaire Rapaille) and Blue along with several other works of fiction and nonfiction. Prior to focusing on writing, Aronica spent twenty years as a book publishing executive, serving as Deputy Publisher of Bantam Books, and Publisher of Berkley and Avon Books, as well as founding the Bantam Spectra imprint. He is currently President and Publisher of The Fiction Studio and Publisher of The Story Plant.

Aronica lives with his wife and four children in Southern Connecticut.